The Rubicon Project - A Tool for The Internet Advertising Community

Nov 20th, 2007 by SalMaggio | Scroll down for comments

Last night i stumbled across a new Advertising solution. It is in private beta, you need to be reviewed and invited. Anyway, its called the Rubicon Project. It really seems to be a pretty cool advertising solution.
Basically from what i read and seem in a short movie clip was that it searches for the best paying advertising opportunities for your website, based on demographics and geographical info. It looks to have 300+ advertisers, most of what we already use.
I signed up for an opportunity and also in there forum. This is definitely a tool of the future, in beta now. I would encourage anyone with ads on there blogs or sites to sign up for this or check out the site. Rubicon also looks like it gives you options to set up accounts by yourself or they (the network) does it for you and can conveniently pay you in one check from all the advertisers. But the real value is it optimizes your site with the ads the will make YOU the most money.
There headline reads: Automatically Optimize you Ad Space. Make Mad Cash from Ads on your Website.
All i have to say is, wow, what a tool for publishers. So go and apply for the opportunity to use this and offer any feedback.

Regards,
SAL MAGGIO

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SalMaggio posted this article under General News, Business Development, Business Planning, Traffic Tips, Search Engine Optimization, Blog Improvement, Monetization Strategies, Uncategorized on Tuesday, November 20th, 2007 at 6:33 am You can follow any responses to this entry through the RSS 2.0 feed. You can leave a comment or trackback from your own site. View Technorati Linkbacks.